xchar AI is a feature-rich AI girlfriend simulator that combines chat, image generation, video generation, and a social-feed browsing interface. The Instagram-style feed allows users to discover characters through AI-generated photo and short-video content before initiating conversations. Three custom character creators offer flexibility: a Simple menu-based mode, an Advanced mode with additional parameters, and a Custom prompt mode with AI-assisted refinement. Users who create popular characters earn credits, encouraging community-driven content expansion. Voice synthesis is among the platform's stronger features, with breathy and personalized delivery. Video generation is available via a standalone tool using image-to-video models, though not yet directly integrated into the chat window. All paid memberships include unlimited messages. However, lower tiers restrict memory (affecting conversation coherence over time) and image quality to SD. The full feature package — HD outputs, maximum memory, and video — requires the $50/month Ultra plan. Best suited for power users who want a comprehensive AI companion experience and are willing to invest in the top tier.